Episode 6
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Host: Brooklyn Grotte
Podcast: The Reframed Podcast
In this episode of Reframed, I had the pleasure of sitting down with Taylor De La Fuente, the brilliant mind behind Big Mouth Copy. Taylor is a copywriter who specializes in helping creative entrepreneurs develop messaging that truly speaks to their audience—and most importantly, sells!
From Journalism to Copywriting
Taylor’s journey to copywriting started with her background in journalism, where she honed her storytelling skills by asking the right questions. Over time, she transitioned into copywriting, leveraging her experience in SEO and content marketing. Today, she works with a wide variety of businesses, from photographers to accountants, helping them find the right words to express their unique voice.
The Importance of Authenticity
A key takeaway from our conversation is Taylor’s emphasis on authenticity. She believes in being bold and honest in your messaging, ensuring that it truly reflects who you are as a business owner. Whether it’s weaving in personal stories or being unapologetic about who you are, Taylor’s advice is clear—your copy should be an extension of you.
Rebranding to Big Mouth Copy
Taylor also shared her journey of rebranding her business from Lemon Tree Editorial to Big Mouth Copy. This shift allowed her to fully embrace her true voice and personality. Taylor’s motto is all about challenging norms, pushing limits, and staying authentic in business. Her approach resonates with entrepreneurs who are looking for genuine connection through their messaging.
Why Honest Copy Matters
In the episode, Taylor offers valuable insights into the role of copy in a brand’s success, the importance of personalized messaging, and why AI-generated copy simply cannot replace the human touch. If you want to learn more about how to create copy that not only sounds good but drives results, this episode is packed with actionable tips and wisdom from one of the best in the business.
Connect with Taylor: https://bigmouthcopy.com/
Instagram: https://www.instagram.com/bigmouthcopy
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Show notes: https://brooklynphotomn.com/blog
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Courses: www.brooklynphotomn.com/education
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Watch on YouTube: https://youtube.com/@brooklynphotographychannel
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